CWSD Launches Bag It Public Service Announcement
Whether you already have a furry critter as a family member or are planning to add one this holiday season, we hope you’ll take a minute to watch Bag It, our inaugural Public Service Announcement (PSA) being formally launched the week of January 3rd, 2022. Bag It focuses on the importance of picking up your pet waste to help keep the Carson River Watershed clean and healthy. The video is available with Spanish captions here.
The Carson River is on the USEPA Clean Water Act’s list of impaired waters in Nevada. The river is impaired due to polluted runoff and pet waste can be a source for this type of pollution, yuck! The Carson River Watershed hosts approximately 16,000 dogs and that calculates to an estimated 12,000 pounds of dog poop daily. Pet waste contains pathogens and bacteria that can seep into our groundwater and pollute our rivers, lakes, and streams. You can help keep our waters clean by bagging and properly disposing of your pet’s waste, whether in your backyard, neighborhood, or out on the trail.
Bag It is the first in a series of Watershed Moments being released as a part of our ‘I Am Carson River Watershed’ campaign. This Watershed Moment series follows two earlier campaign video releases, Water Connects Us All and A Walk Through the Watershed (available in Spanish). CWSD will be releasing a new Watershed Moment each month during 2022. These upcoming PSAs will feature local people discussing actions people can take to improve the health of the watershed, including the importance of using a car wash instead of washing cars at home, absorbing stormwater on your property, curbing chemical use (fertilizers, insecticides, and herbicides), and more.
Your Actions Matter! Check out Page 9 in this newsletter which shows all the icons for our upcoming Watershed Moments. Please consider these your Watershed Resolutions and take our Watershed Pledge to confirm your commitment to adopting these personal actions to improve the health of our watershed and quality of our waters. Moreover, we hope these films inspire you to incorporate these actions into your everyday mindset. Look for the new videos each month and participate with us on social media.
Locals will have the opportunity to win various prizes that align with each month’s PSA. January winners will receive $100 gift cards to pet stores located around the Carson River Watershed. Other upcoming prizes will include free car washes, Carson Hot Springs passes, Nevada State Parks annual passes, and more! Participating community members should look for these promotional prizes and giveaways with each month’s Watershed Moment PSA release.
To be eligible for prizes, participants must:
1) Watch the PSAs on social media, YouTube, or the I Am Carson River Watershed website.
2) Complete the online pledge and/or add a photo or video of their own personal “watershed moment” in the comments section of Carson River Watershed Facebook Page. Participants can comment and tag these “watershed moments” on Instagram using the #mywatershedmoment hashtag. Comments should highlight actions citizens take personally to help maintain a healthy Carson River.
Thank you to Felicia Patterson, Sierra Canine Academy, and Neon Agency for helping create the Bag It PSA. This campaign is coordinated and jointly funded by CWSD and a Clean Water Act Section 319(h) grant administered by Nevada Division of Environmental Protection. To learn more, visit iamcarsonriver.org and follow Carson River Watershed on Facebook, Instagram, and/or YouTube. Questions? Contact Brenda Hunt at firstname.lastname@example.org or 775.887.9005.